AI Marketing Operations

Everyone has an opinion about AI.
Almost nobody has built anything with it.

I build the AI systems marketing teams run on — the visibility audits, the brand rules the AI actually follows, the workflows that let four people produce like twelve. Not campaigns. Infrastructure.

Free for qualified companies. One page, three engines, no pitch attached.

Marketing split in two while nobody was watching.

There's the work as it's still organized: campaigns, calendars, approvals, a style guide in a shared drive.

And there's the work as it actually runs now: buyers asking ChatGPT before they ask Google, teams generating a hundred pieces of content nobody asked for, and brand standards enforced by whoever happens to remember them.

Most teams are still staffed for the first version.

The ones pulling ahead have built systems for the second.

40%

Less time to produce content, after encoding a full brand style guide into a custom AI skill any team member could invoke.

17×

Growth in marketing-sourced qualified leads in 18 months at a global B2B manufacturer — infrastructure first, demand second.

100×

Growth in organic traffic for a regional broadcaster: 500 to 50,000 monthly visitors in six months.

Three problems. Three systems.

01

You're invisible to the engines your buyers now ask first

Your buyers open ChatGPT, Gemini, or Claude before they open Google. Most companies have never checked what those engines say about them — or whether they come up at all.

I ask the engines the questions your buyers actually ask, record what they said, and hand you a ranked list of what to fix.

AI Visibility Report →
02

Your brand rules are a PDF nobody opens

A style guide only works if someone remembers it at the moment they're writing. That's not a system. That's hope.

I take your voice, terminology, claims rules, and formatting standards and encode them into a custom AI skill your team invokes on every draft. The standards get enforced by the system instead of by memory.

This is the one that cut production time 40%.

Style Guide → Claude Skill →
03

The bottleneck was never ideas. It was production.

Every marketing team I've run had more good ideas than it could ship. Adding people is slow and expensive. Adding tools without governance produces a hundred pieces of off-brand content very quickly.

I map how your team actually produces work, then build the AI system that removes the constraint. Your team runs it. Not me.

AI Marketing Operations →

I've built the machine. That's the whole pitch.

Twenty-five years in media and marketing — Disney/ABC, Hearst, Gray Television, TEGNA, Tribune Broadcasting. An Emmy, a Promax International Silver, a national Telly Gold.

Broadcast teaches you one thing above all: you have about three seconds before someone looks away. You can't A/B test your way out of a bad opening, and you can't retarget someone who already changed the channel.

That constraint never went away. It just moved.

Campaigns are episodes.
Systems are the series.

I don't consult on AI. I've encoded brand standards, built CRMs from zero across three brands, and shipped content operations that measurably got faster without getting worse. Then I hand the keys over.

More about how I got here →

How it works

01

Snapshot

Free. I run your category through three AI engines and send you one page showing what they said and who they named instead of you.

02

Scope

A 30-minute call. If there's a system worth building, I'll tell you which one and what it costs. If there isn't, I'll tell you that too.

03

Build

Two to eight weeks depending on scope. You see work weekly, not at the end.

04

Handover

Your team runs it. Documentation, training, and a recording of every session. Enablement, not dependency.

Find out what the machines say about you.

I'll ask ChatGPT, Gemini, and Claude the questions your buyers ask about your category, and send you exactly what came back — including which competitors get named instead of you.

Get my free snapshot Free for qualified companies. I run a limited number each month.